Posted by Martina Birk on Monday, August 12, 2024

A CUSTOMER has taken to social media to ask the Tide to bring back an allergy-friendly cleaning product.

The company confirmed that the product was discontinued but offered another solution.

The customer asked Tide on X (formerly known as Twitter) for the Free & Gentle Powdered Detergent.

"I can’t stand the liquid, and plus the plastic bottles are not biodegradable," the customer said in a post.

"Not everyone likes scented clothes, some of us are allergic to that stuff….please bring back the powder!"

Tide responded, confirming the product was taken from shelves.

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"It's never an easy choice to discontinue a product, but the demand just wasn't there for Free & Gentle in a powder," Tide responded.

The company suggested: "You may want to try the Eco-Box version in the box that offers a lighter, smaller, and more eco-friendly option of the liquid detergent for you."

INSIDE THE 'ECO-BOX'

Tide's Eco-Box suggestion is the company's attempt to generate less singe-use plastic.

The cardboard packaging with a plastic nozzle uses 60 percent less plastic, the company said on its website.

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The 60 percent assertion compares one purchase of the eco-box with three purchases of the 46-ounce bottles.

Tide also claimed that the factories where the product is made run on 100 percent renewable wind energy.

The packaging should last customers 96 laundry loads, the company claimed.

CUSTOMER REVIEWS

The new eco-box is available on Amazon for $19.24.

Customers gave the liquid detergent 4.7 out of five stars in the reviews.

"As always, Tide does the job," one customer said in their five-star review.

Another five-star reviewer said: "No mess, no nothing. Just detergent. All you expect."

In over 66,000 reviews, the product garnered five-star ratings at an 85 percent clip.

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